“Christmas 2018 will be analog” – this is how newspapers, radio stations and TV channels summarized our study findings. Read more about this study!
In early December 2018, we surveyed more than 500 German consumers about their wishes and gift-giving behavior. This ad hoc research study has gained a lot of media attention in the Germam-speaking media landscape. I am summarizing some news reports here.
Newspapers
- Süddeutsche Zeitung: Weihnachten wird analog (online and print)
- General Anzeiger Bonn: Tipps zur Vorbeugung: Wie Streit an Weihnachten vermieden werden kann
- Epochtimes: Weihnachten in Familie muss nicht perfekt sein
TV Stations/ Radio
- Weihnachten muss nicht perfekt sein (N-TV, online only)
- SWR3 Radio Interview
- BR3 – TV Interview (VIDEO)
Others